why tartini?



Vertical & INdustry Expertise

R. Michael Suttle - Tartini Advisors  CRO & Executive Coach


  • Software
  • SaaS
  • Cloud
  • Healthcare & LIfe Science Technology
  • Oil & Gas Enterprises
  • ​High Tech
  • Fortune 500 Companies
  • Venture Capital Firm Portfolio Companies

Today, more than ever before, executives must be at the top of their game, there is no room for trial & error.

Professional Coaching is now a competitive necessity in the Business of Software, as well as that of Music and Sports as the pace of execution and changing dynamics is now at a fever pitch and only accelerating.

The positive result of using the
“Tartini Method” for coaching and executive leadership includes:

  • Improved return for your company from your hiring and salary investments in executive leaders
  • Lowered risk and enhanced likelihood of success
  • Improved retention across employee, customer and team populations
  • Increased revenue
  • Improved employee economic achievement
  • Accelerated path-to-success

Tartini Advisors is built upon the personal and professional success of Michael Suttle and the insights and experience he brings to Enterprise Software & SaaS executives, particularly those who are in the SAP Certified Software/SaaS Partner Network.

This unique perspective comes in part from a background having performed at the highest level in three unique disciplines:

Software Business | Professional Music | Competitive Swimming

Michael understands and brings a unique perspective to the challenges faced by C-Level & Senior executives, CRO and VP of Sales, and Sales Execs.  He has “been there and done that” across multiple disciplines,  and along the way accumulated achievements like the following.

Track Record:

  • Top-Performing Sales Rep at IBM
  • Top-Performing Sales Leader including VP of Sales at SAP, Oracle and others
  • 2-time successful CRO at 2 different Sequoia Capital backed startups
  • 2-time successful CRO at 2 different Menlo Ventures backed startups
  • Grammy Awardnominated recording artist as a professional trumpet player
  • Entrepreneurship Acceleration Award - Indiana University Kelley School of Business Johnson Center for Entrepreneurship & Innovation
  • Successful crossing as the 58th person to complete the 21-mile Catalina Channel Solo Swim
  • Founding member & swimmer "Swim for Hope" relay swim fundraiser event for the City of Hope Cancer Hospital & Research Center.

Performed live on stage at the
Hollywood Bowl & Dorothy Chandler Pavilion, Severance Hall & Blossom Music Center, The Coliseum and the Palace Theater with organizations including:

  • L.A. Philharmonic
  • Cleveland Orchestra
  • Tom Jones
  • Aretha Franklin
  • Gladys Knight
  • Four Tops
  • Beatle Mania
  • Ringling Brothers Barnum & Bailey Circus
  • ​American Rodeo